Talking Shizzle
You’ve got a lot going on in your day with big dreams and big goals for your world. Are you ready to talk some shizzle and learn some shizzle from leading entrepreneurs, change makers, coaches, and interesting peeps who like to shake things up? Talking Shizzle is THE show for helping marketers, salespeople and entrepreneurs think differently so that you can grow. The show is brought to you by our team at Creative Shizzle, where we help businesses, entrepreneurs and social good innovators make amazing marketing shizzle happen. Talking Shizzle is hosted by Taylor Wilson, CEO and Founder of Barlele and Creative Shizzle, and she is stoked to bring you a fresh episodes of Talking Shizzle every week. Check us out on the web at creativeshizzle.com
Talking Shizzle
Unlocking AI's Power: Transform Your Marketing Game
About the Guest(s):
Josh Hirsch is renowned in the marketing world as "The AI Dude," specializing in leveraging artificial intelligence for enhanced digital communication and marketing strategies. With a rich history of pioneering new technologies, Josh is recognized for his innovative approaches to AI, having started his journey into generative AI art several years ago. He has been a beta user of ChatGPT since its inception and is a sought-after speaker on how AI can revolutionize social media and marketing communications. Through his podcast and various platforms, Josh continues to educate audiences on the practical applications of AI, always keeping an eye on new advancements and their strategic implications.
Episode Summary:
Tune in for this Ring In The New Year episode of the Talking Shizzle podcast, our host Taylor Wilson, founder of Creative Shizzle, chats with AI expert Josh Hirsch, also known as "The AI Dude." The lively discussion revolves around the pervasive influence of artificial intelligence on marketing and communications. Taylor and Josh talk about the fast-evolving landscape of AI tools, discussing how platforms like ChatGPT have become essential for marketers aiming to enhance creativity and efficiency. They share their personal experiences with AI, including tips on using AI for content generation, strategic planning, and overcoming everyday challenges in marketing for businesses and brands.
Josh offers a comprehensive insight into the advanced capabilities of AI, particularly focusing on sentiment analysis, personalized marketing strategies, and the integration of AI in various digital platforms. He illustrates practical usage scenarios, such as generating tailored social media plans based on historical data and KPIs. The episode highlights the potential and challenges of AI in transforming business operations, encouraging listeners to view AI as a tool for innovation and efficiency. By embracing AI, marketers can unlock new opportunities to optimize their strategies and better serve their audiences.
Key Takeaways:
- AI can be a powerful tool for generating content and strategizing digital communications efficiently.
- Sentiment analysis through AI helps understand customer feedback and improve marketing strategies.
- Personalized marketing is achievable with custom GPTs, providing unique insights and content aligned with brand voice.
- Staying ahead in digital marketing requires embracing AI to explore new possibilities and remain competitive.
- AI-powered search engines, like the new ChatGPT search, offer more conversational and intuitive information retrieval.
Resources:
Listen to this episode on the transformative potential of AI in marketing. Stay tuned to the Talking Shizzle podcast for more incredible insights and expert discussions on growing your business and mastering the future of marketing.